Pepsi

Pepsi-Cola, Pepsi, or simply is a carbonated soft drink that is manufactured by PepsiCo . It is the main competitor to rival Coca-Cola in the soft drink market. ==History[ Edit] == Pepsi-Cola was in the early years 1890-1899 in New Bern (North Carolina) developed by pharmacist Caleb Bradham and was originally "Brad Drink", after the surname of the creator. It was made of sparkling water, sugar, vanilla, rare oils, pepsin and kola nuts. Since Pepsi initially was intended to cure stomach pains, Bradham named the drink Pepsi, derived from the condition dyspepsia. The name was a trademark on June 16, 1903.

Caleb Bradham had like many other chemists around the turn of the century a soda machine in his pharmacy, where he let its customers the drinks taste which he himself created. This is also where Pepsi was donated for the first time.

After seventeen years of success gave Caleb Bradham threw in the towel. He believed that sugar prices would rise and gambled on the goods market. Sugar prices declined and Pepsi-Cola went bankrupt in 1923. In 1931, the company was purchased by the company Loft Candy Company. The Director of that company, Charles g. Guth, said the popular soft drinks again together.

Pepsi gained success by his drinking in recycled beer bottles to sell, making the company bigger bottles could sell it at a lower cost than Coca-Cola. Pepsi became so seen as soft drink of the lower class.

In 1940 wrote Pepsi history by the first national advertising jingle broadcast. The jingle, titled "Nickel Nickel", was an advertisement for Pepsi-Cola, referring to the low price. The advertising campaign was a great success and was broadcast in 55 languages. [source?]

Pepsi threw everything In the 1950s in the fight in an attempt to improve his image. The company bought many television ads and began its long tradition of hiring celebrities to promote its product. Pepsi grew and became a formidable rival to Coca-Cola, but was still in second place.

In the early 1980s, Pepsi began a series of commercials in which it compared its product with that of Coca-Cola and "showed" that the people elected their product over that of the competitor. In this blindfolded people had to drink two glasses of cola commercials, which they invariably opted for Pepsi Cola. This campaign became known as the "Pepsi test". Coca-Cola had at that time to cope with a drop in sales, and made a mistake by his formula in Exchange. During this period was a very big competition between the two companies. This competition is in the marketing world known as the "Cola-war". In 1984 a television commercial for Pepsi made with Michael Jackson. In the ad he sings to the tune of Billie Jean a special written text for Pepsi. Thus in 1987 Michael Jackson with a new Pepsi spot with a specially written text of Bath. Michael Jackson for the last time In 1992 did a commercial for Pepsi with a specially written text of I'll Be There.

In the 1990s, Pepsi is increasingly on the youth, not least with its advertising campaign GeneratioNEXT. In international advertising campaigns included David Beckham and pop stars like Britney Spears, 5ive, theSpice Girls, S Club 7, Jennifer Lopez and Beyoncé Knowles advertising for the drink.

In 2004 the American market share of Pepsi at 31.7%, while that of Coca-Cola was 43.1%.

For the Dutch market is Pepsi since 1954 in license produced by Vrumona. Just as Coca-Cola is the taste of Pepsi-Cola fit the area where it is sold. ==Ingredients<span class="mw-editsection-bracket" len="1" style="color:rgb(85,85,85);">[ Edit<span class="mw-editsection-bracket" len="1" style="color:rgb(85,85,85);">] == <p lang="en" len="45" style="margin-top:0.5em;line-height:22.399999618530273px;color:rgb(37,37,37);font-family:sans-serif;">Pepsi-Cola (regular version) is made of:

<p style="margin-top:0.5em;line-height:22.399999618530273px;color:rgb(37,37,37);font-family:sans-serif;">The exact composition varies by sales region.<sup class="noprint nopopups" len="307" style="line-height:1;"> [source? ] The original Pepsi-Cola formula was available in court documents in the time that the Pepsi-Cola Company went bankrupt in 1929. The original formula contained no caffeine or cola.
 * carbonated water
 * fructose syrup
 * caramel as dye
 * sugar
 * phosphoric acid
 * caffeine
 * citric acid
 * natural flavourings (not specified)

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:22.399999618530273px;color:rgb(37,37,37);font-family:sans-serif;">Coke gets its dark brown color by adding the dye E150d, made of caramel. In the production of this dye, with sulfites and ammonia are used, 4-methylimidazool (4 May) smoking. This is one of the substances which result in baking or roasting of food. According to American research in mice and rats is carcinogenic.<sup class="reference" id="cite_ref-1" len="157" style="line-height:1;unicode-bidi:-webkit-isolate;"> [1]  <sup class="reference" id="cite_ref-2" len="157" style="line-height:1;unicode-bidi:-webkit-isolate;">[2]  to get the amount of within which the rodents became ill, one would according to the US FDA daily Inspectorate should drink at least a thousand cans of cola. Nevertheless, the u.s. State of California has required the manufacturers of cola to put a health warning on the cans. To prevent that from happening has Pepsi in 2012 are American manufacturers asked to reduce the amount of 4-May. Coca-Cola also competitor has done that.<sup class="reference" id="cite_ref-3" len="157" style="line-height:1;unicode-bidi:-webkit-isolate;">