Iron Man 3

Iron Man 3 (stylized onscreen as Iron Man Three) is a 2013 superhero film featuring the Marvel Comics character Iron Man, produced by Marvel Studios and distributed by Walt Disney Studios Motion Pictures.1  It is the sequel to 2008's Iron Man and 2010's Iron Man 2, and the seventh installment in the Marvel Cinematic Universe. Shane Black directed a screenplay he co-wrote with Drew Pearce, which uses concepts from the "Extremis" story arc by Warren Ellis. The film stars [http://en.wikipedia.org/wiki/Robert_Downey,_Jr. Robert Downey, Jr.], Gwyneth Paltrow, Don Cheadle, Guy Pearce, Rebecca Hall, Stephanie Szostak, James Badge Dale, Jon Favreau, and Ben Kingsley. In Iron Man 3, Tony Stark tries to recover from posttraumatic stress disordercaused by the events of The Avengers, while investigating a terrorist organization led by the mysterious Mandarin.

After the release of Iron Man 2 in May 2010, Favreau decided not to return as director, and in February 2011 Black was hired to write and direct the film. Black and Pearce opted to make the script more character-centric and focused on thriller elements. Throughout April and May 2012, the film's supporting cast was filled out, with Kingsley, Pearce, and Hall brought in to portray key roles. Filming began on May 23, and lasted through December 17, 2012, primarily atEUE/Screen Gems Studios in Wilmington, North Carolina. Additional shooting took place at various locations aroundNorth Carolina, as well as Florida, China and Los Angeles. The visual effects were handled by 17 companies, includingScanline VFX, Digital Domain, and Weta Digital. The film was converted to 3D in post-production.

Iron Man 3 premiered at Le Grand Rex in Paris on April 14, 2013. It began its release on April 25, 2013, internationally, and debuted in the United States one week later on May 3. The film was both critically and commercially successful, grossing over $1.2 billion worldwide, the second highest-grossing film of 2013 overall, and the second-highest-grossing film at the domestic box office released in 2013. It became the 16th film to gross over $1 billion and currently ranks as thesixth-highest-grossing film of all time and the sixth-highest-grossing opening of all time. The film was made available fordigital download on September 3, 2013, and released on Blu-ray Disc and DVD on September 24, 2013.



Contents
[hide]  *1 Plot  ==Plot[ edit] == Tony Stark recalls a New Years Eve party in 1999 where he meets scientist Maya Hansen, the inventor of Extremis, an experimental regenerative treatment intended to allow recovery from crippling injuries. Disabled scientist Aldrich Killian offers them a place in his company Advanced Idea Mechanics, but Stark rejects the offer, humiliating Killian. Years later, Stark's experiences during the alien invasion of New York are giving him panic attacks. Restless, he has built several dozen Iron Man suits, creating friction with his girlfriend Pepper Potts. Meanwhile, a string of bombings by a terrorist known only as theMandarin has left intelligence agencies bewildered by a lack of forensic evidence. Stark's security chief Happy Hogan is badly injured in a Mandarin attack, causing Stark to issue a televised threat to the Mandarin, who responds by destroying Stark's home with helicopter gunships. Hansen, who came to warn Stark, survives the attack along with Potts. Stark escapes in an Iron Man suit, which his artificial intelligence J.A.R.V.I.S. pilots to rural Tennessee, following a flight plan from Stark's investigation into the Mandarin. Stark's experimental armor lacks sufficient power to return to California, and the world believes him dead.
 * 2 Cast
 * 3 Production
 * 3.1 Development
 * 3.1.1 Writing
 * 3.2 Pre-production
 * 3.3 Filming
 * 3.4 Post-production
 * 4 Music
 * 5 Release
 * 5.1 Marketing
 * 5.2 Home media
 * 6 Reception
 * 6.1 Box office
 * 6.2 Critical response
 * 6.3 Accolades
 * 7 Future
 * 7.1 Sequel
 * 7.2 Marvel One-Shot
 * 8 See also
 * 9 Notes
 * 10 References
 * 11 External links

Teaming with Harley, a precocious 10-year-old boy, Stark investigates the remains of a local explosion bearing the hallmarks of a Mandarin attack. He discovers the "bombings" were triggered by soldiers subjected to Extremis, which at this stage of development can cause certain subjects to explosively reject it. After veterans started exploding, these explosions were falsely attributed to a terrorist plot in order to cover up Extremis' flaws. Stark witnesses Extremis firsthand when Mandarin agents Brandt and Savin attack him. With Harley's help, Stark traces the Mandarin to Miami and infiltrates his headquarters using improvised weapons. Inside he discovers the Mandarin is actually a British actor named Trevor Slattery, who claims he is oblivious to the actions carried out in his name. Killian, who appropriated Hansen's Extremis research as a cure for his own disability and expanded the program to include injured war veterans, reveals he is the real Mandarin, using Slattery as a cover. After capturing Stark, Killian kidnaps Potts and subjects her to Extremis to gain Stark's aid in fixing Extremis' flaws and thereby saving Potts. Killian kills Hansen when she has a change of heart about the plan.

Killian has manipulated American intelligence agencies regarding the Mandarin's location, luring James Rhodes – the former War Machine, now re-branded as the Iron Patriot – into a trap to steal the armor. Stark escapes and reunites with Rhodes, discovering that Killian intends to attack President Ellis aboard Air Force One. Stark saves some surviving passengers and crew but cannot stop Killian from abducting Ellis and destroying Air Force One. They trace Killian to an impounded damaged oil tanker where Killian intends to kill Ellis on live television. The vice president will become a puppet leader, following Killian's orders in exchange for Extremis to cure his young daughter's disability. On the platform, Stark goes to save Potts, as Rhodes saves the president. Stark summons his Iron Man suits, controlled remotely by J.A.R.V.I.S., to provide air support. Rhodes secures the president and takes him to safety, while Stark discovers Potts has survived the Extremis procedure. However, before he can save her, a rig collapses around them and she falls to her apparent death. Stark confronts Killian and traps him in an Iron Man suit that self-destructs, but fails to kill him. Potts, whose Extremis powers allowed her to survive her fall, intervenes and kills Killian. After the battle, Stark orders J.A.R.V.I.S. to remotely destroy each Iron Man suit as a sign of his devotion to Potts, while the vice president and Slattery are arrested. With Stark's help, Potts' Extremis effects are stabilized, and Stark undergoes surgery to remove the shrapnel embedded near his heart. He pitches his obsolete chest arc reactor into the sea, musing he will always be Iron Man.

In a present day post-credits scene, Stark wakes up Dr. Bruce Banner, who fell asleep listening to Stark's story. ==Cast[ edit] ==
 * Robert Downey, Jr. as Tony Stark / Iron Man:
 * A self-described genius, billionaire, playboy, and philanthropist with mechanical suits of armor of his own invention. Stark now struggles to come to terms with his near-death experience in The Avengers,<sup class="reference" id="cite_ref-PrincipalPhotog_4-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[4] <sup class="reference" id="cite_ref-IM3Characters_5-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[5]  suffering from anxiety attacks. On making a third Iron Man film, Downey said, "My sense of it is that we need to leave it all on the field—whatever that means in the end. You can pick several different points of departure for that."<sup class="reference" id="cite_ref-DowneyAug2011_6-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[6]  On following up The Avengers, Downey said they "tried to be practical, in a post-Avengers world. What are his challenges now? What are some limitations that might be placed on him? And what sort of threat would have him, as usual, ignore those limitations?"<sup class="reference" id="cite_ref-ComicCon12Interview_7-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[7]  Screenwriter Drew Pearce compared Tony to an American James Bond for both being "heroes with a sense of danger to them, and unpredictability" even if Stark was a "free agent" instead of an authority figure like Bond. He also likened Tony to the protagonists of 1970s films such as The French Connection, where "the idiosyncrasies of the heroes is what made them exciting."<sup class="reference" id="cite_ref-wc_8-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[8]


 * Gwyneth Paltrow as Virginia "Pepper" Potts:
 * Stark's girlfriend, longtime associate, and CEO of Stark Industries.<sup class="reference" id="cite_ref-PrincipalPhotog_4-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[4] <sup class="reference" id="cite_ref-Feige_9-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[9]  Paltrow says of her character's relationship to Tony, "[She still] adores Tony, but she absolutely gets fed up with him. He gets caught in a feedback loop."<sup class="reference" id="cite_ref-ScreenRant_10-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[10]  Kevin Feige comments on Pepper's role in the film: "The love triangle in this movie is really between Tony, Pepper and the suits. Tony, Pepper and his obsession with those suits, and the obsession with technology." Feige also states that the film uses the character to play with the damsel in distress trope, and posits the question, "Is Pepper in danger or is Pepper the savior?"<sup class="reference" id="cite_ref-About.com_11-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[11]


 * Don Cheadle as Col. James "Rhodey" Rhodes / Iron Patriot:
 * Stark's best friend, the liaison between Stark Industries and the U.S. Air Force in the department of acquisitions. Rhodes operates the redesigned/upgraded War Machine armor, taking on an American flag-inspired color scheme similar to the Iron Patriot armor from the comics.<sup class="reference" id="cite_ref-IM3Characters_5-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[5]  Feige said of Rhodes and the armor, "The notion in the movie is that a red, white and blue suit is a bold statement, and it's meant to be. With Rhodey, he's very much the foil to Tony's eccentricities, and in this one you get to see this and be reminded of the trust and friendship between them in that great Shane Black buddy-cop fashion."<sup class="reference" id="cite_ref-Collider_12-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[12]  In the film, the president asks Rhodey to take up the moniker "Iron Patriot," and don the red, white, and blue suit, in order to be the government's "American hero" in response to the events in The Avengers.<sup class="reference" id="cite_ref-IronPatriot3_13-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[13]


 * Guy Pearce as Aldrich Killian:
 * The creator of the Extremis virus<sup class="reference" id="cite_ref-Pearce_14-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[14]  and the founder of Advanced Idea Mechanics,<sup class="reference" id="cite_ref-Pearce3_15-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[15]  who adopts the mantle of the Mandarin as his own.<sup class="reference" id="cite_ref-EWPage3_16-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[16] <sup class="reference" id="cite_ref-PearceTotalFilm_17-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[17]  Killian develops Extremis to cure his own debilitating disability; in addition to his regenerative healing qualities, he has superhuman strength and the ability to generate extreme heat. Prolonged exposure to Extremis also grants him the ability to breathe fire. On taking the role, Pearce said, "I feel a little more experimental in what I'll take on these days, but I still don't know that I would want to play the superhero myself, since I'm playing a different kind of character in this film... The main difference was that, when I did The Time Machine, I was pretty much in all of it, so it was a really grueling experience. Prometheus and Iron Man are really kind of cameo stuff, so the experience of shooting them... I mean, on some level, it's tricky because you feel like a bit of an outsider. You don't really live the experience that you do when you're there all day every day with everybody. But at the same time, it can be more fun sometimes because you're just working in concentrated spurts."<sup class="reference" id="cite_ref-Pearce2_18-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[18]
 * Pearce described his character as a man "who came into this world with a number of physical disabilities. He's never been able to accept those limitations though and has spent most of his life trying to overcome them in any way he can. His tenacity and blind determination in fighting for a better life are seen by some as irritating, as he often comes across as obnoxious. He just won't accept the cards he was dealt, and being as intelligent as he is, has real drive to change and become a different person."<sup class="reference" id="cite_ref-Pearce3_15-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[15]  Shane Black specified, "Ultimately we do give you the Mandarin, the real guy, but it's Guy Pearce in the end with the big dragon tattooed on his chest."<sup class="reference" id="cite_ref-EWPage3_16-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[16]  He elaborated, "Do they hand me a blank check and say, 'Go break something!' Or, 'Go violate some long-standing comic book treaty that fans have supported for years?' No, but they'll say: 'Let's break something together.' So it's okay to come up with these crazy things, these far out ideas … and they'll fly. It's just that the Marvel guys have to be in the room."<sup class="reference" id="cite_ref-EWPage4_19-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[19]


 * Rebecca Hall as Dr. Maya Hansen:
 * A botanist whose work helped create Extremis.<sup class="reference" id="cite_ref-IM3Characters_5-2" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[5] <sup class="reference" id="cite_ref-Hall_20-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[20] <sup class="reference" id="cite_ref-Hall2_21-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[21]  Hall said Hansen would be a "strong female character," and described her decision to take the role, saying, "I decided to do Iron Man 3 because I've never done the 'hurry up and wait' movie before. Even the studio movies I've done have been small studio movies, or indie films that we made on a wing and a prayer. I love those, but Iron Man is refreshing in a way because it's something out of my realm of experiences."<sup class="reference" id="cite_ref-Hall3_22-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[22]


 * Stephanie Szostak as Brandt:
 * A war veteran who becomes an assassin after her exposure to Extremis.<sup class="reference" id="cite_ref-IM3Characters_5-3" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[5] <sup class="reference" id="cite_ref-IM3ProductionPDF_23-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[23]  Describing Brandt, Szostak says, "... [Extremis] was a second chance at life. We talked about what you feel like and I think it almost makes you a fuller version of who you are, all your weakness and your qualities – just everything gets enhanced. I saw it as very freeing, almost you become your true-self and your fantasy-self all at once."<sup class="reference" id="cite_ref-Szostak2_24-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[24]  The writers originally envisioned Brandt as Killian's main henchman, which would return throughout the movie to fight Tony, but eventually that role was reassigned to Eric Savin.<sup class="reference" id="cite_ref-comm_25-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[25]


 * James Badge Dale as Savin:
 * Killian's Extremis-powered henchman.<sup class="reference" id="cite_ref-IM3Characters_5-4" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[5] <sup class="reference" id="cite_ref-JamesBadgeDale_26-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[26]  Dale stated that his character in the film was "loosely based on" the comic version of the character.<sup class="reference" id="cite_ref-JamesBadgeDale2_27-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[27]  According to Dale, "Ben Kingsley is the mouthpiece. Guy Pearce is the brain. I'm the muscle."<sup class="reference" id="cite_ref-JamesBadgeDale3_28-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[28]


 * Jon Favreau as Happy Hogan:
 * Tony Stark's former bodyguard and chauffeur, now Stark Industries head of security. Favreau, who served as both actor and director on the previous two Iron Manfilms, said participating in the new film was "like [being] a proud grandfather who doesn't have to change the diapers but gets to play with the baby."<sup class="reference" id="cite_ref-ComicConPanel_29-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[29]


 * Ben Kingsley as Trevor Slattery:
 * A British actor with substance-abuse problems whom Killian hired to portray the Mandarin, a terrorist persona in jammed television broadcasts, in which he is depicted as a leader of the international terrorist organization The Ten Rings.<sup class="reference" id="cite_ref-IM3Characters_5-5" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[5] <sup class="reference" id="cite_ref-Kingsley_30-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[30] <sup class="reference" id="cite_ref-Kingsley3_31-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[31]  Kingsley was filming Ender's Game when he was cast, and said that, "Quite soon I'll be with everybody and we'll be discussing the look and the feel and the direction of the character. It's very early days yet, but I'm so thrilled to be on board."<sup class="reference" id="cite_ref-Kingsley2_32-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[32]  On his performance, Kingsley stated: "I wanted a voice that would disconcert a Western audience. I wanted a voice that would sound far more homegrown and familiar—a familiarity like a teacher's voice or a preacher's voice. The rhythms and tones of an earnest, almost benign, teacher—trying to educate people for their own good."<sup class="reference" id="cite_ref-Kingsley4_33-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[33]  The Mandarin was initially set to appear in the first Iron Man film, but he was put off for a sequel as the filmmakers felt that he was "too ambitious for a first [film]."<sup class="reference" id="cite_ref-April2008Mandarin_34-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[34]
 * On the character, Feige stated, "The Mandarin is [Iron Man's] most famous foe in the comics mainly because he's been around the longest. If you look, there's not necessarily a definitive Mandarin storyline in the comics. So it was really about having an idea."<sup class="reference" id="cite_ref-Collider_12-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[12]  Shane Black explains that Ben Kingsley's Mandarin is not Chinese in the film as he is in the comics in order to avoid the Fu Manchu stereotype: "We're not saying he's Chinese, we're saying he, in fact, draws a cloak around him of Chinese symbols and dragons because it represents his obsessions with Sun Tzu in various ancient arts of warfare that he studied." The filmmakers also cited Colonel Kurtz from Apocalypse Now as an influence for the character.<sup class="reference" id="cite_ref-Yahoo_35-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[35]  The videos where the Mandarin give historical background to the attacks expressed how it emerged as the product of "a think tank of people trying to create a modern terrorist."<sup class="reference" id="cite_ref-comm_25-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[25]  Thus the Mandarin "represents every terrorist in a way," from South American insurgency tactics to the videos of Osama bin Laden.<sup class="reference" id="cite_ref-Yahoo_35-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[35]

<p style="margin-top:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">Paul Bettany reprises his role from previous films as J.A.R.V.I.S., Stark's AI system.<sup class="reference" id="cite_ref-IM3ProductionPDF_23-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[23]  Ty Simpkins portrays Harley Keener,<sup class="reference" id="cite_ref-IM3ProductionPDF_23-2" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[23]  a troubled boy living with his mother, who must work all hours since Harley's father left them before the events of the film. After Stark arrives in his town, Harley becomes his sidekick<sup class="reference" id="cite_ref-Reuters_36-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[36]  and helps to repair his suit and track down the Mandarin. Simpkins has a three-picture deal with Marvel Studios.<sup class="reference" id="cite_ref-SimpkinsDeal_37-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[37]  Ashley Hamilton portrays Taggart, one of the Extremis soldiers.<sup class="reference" id="cite_ref-Hamilton_38-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[38] William Sadler plays President Ellis,<sup class="reference" id="cite_ref-IM3ProductionPDF_23-3" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[23] <sup class="reference" id="cite_ref-Sadler_39-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[39]  (named after Warren Ellis, who wrote the "Extremis" comics arc that primary influenced the film's story)<sup class="reference" id="cite_ref-FiOS_40-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[40]  and Miguel Ferrerplays Vice President Rodriguez. Adam Pally plays Gary, a cameraman who helps Stark.<sup class="reference" id="cite_ref-Pally_41-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[41]  Shaun Toub reprises his role as Yinsen from the first Iron Man film in a brief cameo, and Stan Lee makes a cameo appearance as a beauty pageant judge.<sup class="reference" id="cite_ref-FiOS_40-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[40]  Dale Dickey plays Mrs. Davis, mother of an Extremis subject that is framed as a terrorist.<sup class="reference" id="cite_ref-DaleDickey_42-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[42]  Wang Xueqi briefly plays Dr. Wu in the general release version of the film.<sup class="reference" id="cite_ref-Wang2_43-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[43]  A cut of the film produced for release exclusively in China includes additional scenes featuring Wang and an appearance by Fan Bingbing as one of his assistants.<sup class="reference" id="cite_ref-Bingbing_44-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[44] <sup class="reference" id="cite_ref-ChineseRelease_45-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[45]  Mark Ruffalo makes an uncredited cameo appearance, reprising his role asDr. Bruce Banner from The Avengers, in a post-credits scene. Comedians Bill Maher and Joan Rivers and Fashion Police co-host George Kotsiopoulos have cameo appearances as themselves on their respective real-world television programs, as do newscasters Josh Elliott, Megan Henderson, Pat Kiernan, and Thomas Roberts. ==Production<span class="mw-editsection" style="-webkit-user-select:none;font-size:small;margin-left:1em;line-height:1em;display:inline-block;white-space:nowrap;unicode-bidi:-webkit-isolate;font-family:sans-serif;"><span class="mw-editsection-bracket" style="color:rgb(85,85,85);">[ edit<span class="mw-editsection-bracket" style="color:rgb(85,85,85);">] == ===Development<span class="mw-editsection" style="-webkit-user-select:none;font-size:small;margin-left:1em;line-height:1em;display:inline-block;white-space:nowrap;unicode-bidi:-webkit-isolate;"><span class="mw-editsection-bracket" style="color:rgb(85,85,85);">[ edit<span class="mw-editsection-bracket" style="color:rgb(85,85,85);">] === <p style="margin-top:0.5em;line-height:inherit;">"Truthfully, the way to go about doing a part 3, if you're ever in that position, as I'm lucky enough to be, is to find a way that the first two weren't done yet. You have to find a way to make sure that the story that's emerging is still ongoing and, by the time you've finished 3, will be something resembling the culmination of a trilogy. It's about, 'How has the story not yet been completely told?,' and I think we're getting there. I think we've really found ways to make this feel organic and new, based on what's come before, and that's what I'm happy about."

—Shane Black, director of Iron Man 3, on the film.<sup class="reference" id="cite_ref-ComicCon12Interview_7-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:9.60000038146973px;">[7] <p style="margin-top:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">Following the release of Iron Man 2, a conflict between Paramount Pictures, which had distribution rights to certain Marvel properties, and The Walt Disney Company, Marvel Entertainment's new corporate parent, clouded the timing and the distribution arrangement of a possible third film.<sup class="reference" id="cite_ref-DistribDispute_46-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[46]  On October 18, 2010, The Walt Disney Studios agreed to pay Paramount at least $115 million for the worldwide distribution rights toIron Man 3 and The Avengers.<sup class="reference" id="cite_ref-DistribDisney_47-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[47]  Disney, Marvel, and Paramount announced a May 3, 2013 release date for Iron Man 3.<sup class="reference" id="cite_ref-ReleaseDate_48-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[48]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">Iron Man and Iron Man 2 director Jon Favreau said in December 2010 that he would not direct Iron Man 3, opting to direct Magic Kingdom instead. He remained an executive producer of director Joss Whedon's crossover film The Avengers and also served as an executive producer of Iron Man 3.<sup class="reference" id="cite_ref-FavreauProducer_49-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[49] <sup class="reference" id="cite_ref-FavreauNotDirecting_50-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[50]  In February 2011 Shane Black entered final negotiations to direct<sup class="reference" id="cite_ref-BlackDirecting_51-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[51]  and write the screenplay.<sup class="reference" id="cite_ref-BlackWriting_52-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[52]  In March it was announced that Black would have co-writer Drew Pearce, who Marvel had originally hired for a Runawaysscript, work with him.<sup class="reference" id="cite_ref-DrewPearce_53-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[53]  Downey, who had previously starred in Black's film Kiss Kiss Bang Bang, said, "Bringing in Shane Black to write and direct Iron Man 3 to me is basically the only transition from Favreau to a 'next thing' that Favreau and the audience and Marvel and I could ever actually sign off on."<sup class="reference" id="cite_ref-DowneyAug2011_6-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[6] ====Writing<span class="mw-editsection" style="-webkit-user-select:none;font-size:small;margin-left:1em;line-height:1em;display:inline-block;white-space:nowrap;unicode-bidi:-webkit-isolate;"><span class="mw-editsection-bracket" style="color:rgb(85,85,85);">[ edit<span class="mw-editsection-bracket" style="color:rgb(85,85,85);">] ==== <p style="margin-top:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">Shane Black described his take on the film as not being "two men in iron suits fighting each other," and more like a "Tom Clancy thriller," with Iron Man fighting real-world type villains.<sup class="reference" id="cite_ref-BlackWriting_52-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[52]  Drew Pearce added that they would avert magic and space, with Iron Man 3 being "a techno-thriller set in a more real world than even The Avengers." The duo spent some time discussing themes and images and ideas before starting the script.<sup class="reference" id="cite_ref-wc_8-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[8]  While writing, the focus was to avoid scenes of pureexposition, making every moment propel other narrative points forwards. Some elements from the comics were used even if in different connotations, such as making Rhodes wear Norman Osborn's Iron Patriot armor, and naming some characters with names from unrelated people in the Marvel Universe, such as Eric Savin and Jack Taggart.<sup class="reference" id="cite_ref-comm_25-2" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[25]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">The film's plot is influenced primarily from "Extremis," the 2005-2006 Iron Man comics storyline written by Warren Ellis.<sup class="reference" id="cite_ref-FiOS_40-2" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[40]  The first two acts would remain character-centric, albeit in Shane Black's words "more hectic, frenetic, and large scale" to fulfill its sequel obligations, with the third act going for more over-the-top action to what Drew Pearce described as "giving a sense of opera." The middle act was compared to Sullivan's Travels in having Tony meeting various people on his journey, and the writers made sure to not make the characters too similar. The initial draft had Maya Hansen herself leading the villainous operation, with the Mandarin and Killian emerging as antagonists in later versions of the script. During one of the writing sessions, Pearce suggested that the Mandarin was a fake, and Black agreed by going with making him an actor, which in turn Pearce detailed as an overacting British stage performer. Black explained: "Who would be fool enough to declare that is an international terrorist? If you're smart, whatever regime you're part of, you'd put a puppet committee and remain your house." In turn Killian would hide Slattery in "his own frat house, in kind of a drug-related house arrest" to keep the secret alive.<sup class="reference" id="cite_ref-comm_25-3" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[25]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">Both the opening and the ending of the film were reworked in various ways. First it would begin with a flashback to Tony's childhood. Then like Iron Man it would beginin media res, with Tony crashing in Tennessee before a voiceover that would lead to how he got there, until it got changed to the final version. For the climactic tanker battle, it was originally considered that Brandt would show up in the James Bond tradition of the henchman coming back for the heroes. Instead they chose to use Killian himself, and have Pepper, whom he abused earlier, cause his downfall as a way of poetic justice. The final dialogue was originally written as "I am Tony Stark" to be a response to the first movie's ending, but eventually it changed to "I am Iron Man" to enhance the mythical qualities.<sup class="reference" id="cite_ref-comm_25-4" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[25] ===Pre-production<span class="mw-editsection" style="-webkit-user-select:none;font-size:small;margin-left:1em;line-height:1em;display:inline-block;white-space:nowrap;unicode-bidi:-webkit-isolate;"><span class="mw-editsection-bracket" style="color:rgb(85,85,85);">[ edit<span class="mw-editsection-bracket" style="color:rgb(85,85,85);">] === <p style="margin-top:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">In September 2011, Marvel Studios reached an agreement to shoot the film primarily out of EUE/Screen Gems Studios in Wilmington, North Carolina. Michigan was also in contention to land the production, but the Michigan Film Office could not match North Carolina's tax incentives.<sup class="reference" id="cite_ref-MichiganLosesOut_54-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[54]  In April 2012, Ben Kingsley entered into negotiations to play a villain in Iron Man 3.<sup class="reference" id="cite_ref-Kingsley_30-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[30]  The film's fake working title was revealed to be Caged Heat, and Marvel Studios worked with the Tona B. Dahlquist Casting company to hire extras in the North Carolina area.<sup class="reference" id="cite_ref-CagedHeat_55-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[55]  The following week, producer Kevin Feige revealed that Iron Man 3 would begin shooting in North Carolina "in five weeks," and said that it "is a full-on Tony Stark-centric movie... very much inspired by the first half of Iron Man ... [H]e's stripped of everything, he's backed up against a wall, and he's gotta use his intelligence to get out of it. He can't call Thor, he can't call Cap, he can't call Nick Fury, and he can't look for theHelicarrier in the sky."<sup class="reference" id="cite_ref-FeigeApril2012_56-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[56]  A few days later, The Walt Disney Company China, Marvel Studios and DMG Entertainment announced an agreement to co-produce Iron Man 3 in China. DMG partly financed, produced in China with Marvel, and handled co-production matters. DMG also distributed the film in China in tandem with Disney.<sup class="reference" id="cite_ref-DMGChina_57-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[57] <sup class="reference" id="cite_ref-VarietyProduction_58-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[58]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">The next week, Guy Pearce entered into final talks to play Aldrich Killian, a character who is featured in the "Extremis" comic book story arc.<sup class="reference" id="cite_ref-Pearce_14-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[14]  Chinese star Andy Laubecame involved in negotiations to join the film, as a Chinese scientist and old friend of Stark's who comes to his aid.<sup class="reference" id="cite_ref-AndyLau_59-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[59]  Lau would later turn down the role, and Wang Xueqi was cast instead.<sup class="reference" id="cite_ref-LauTurnsDown_60-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[60] <sup class="reference" id="cite_ref-Wang1_61-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[61]  Jessica Chastain entered into discussions for a role in the film,<sup class="reference" id="cite_ref-Chastain_62-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[62]  but bowed out due to scheduling conflicts.<sup class="reference" id="cite_ref-Hall_20-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[20]  In May, Rebecca Hallwas cast in her place,<sup class="reference" id="cite_ref-Hall_20-2" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[20]  and her role was described as "a scientist who plays a pivotal role in the creation of a nanotechnology, known as Extremis."<sup class="reference" id="cite_ref-Hall2_21-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[21]  Over the next few weeks, James Badge Dale was cast as Eric Savin,<sup class="reference" id="cite_ref-JamesBadgeDale_26-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[26]  Ashley Hamilton was cast as Firepower,<sup class="reference" id="cite_ref-Hamilton_38-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[38]  and Favreau returned to reprise his role as Happy Hogan from the first two films.<sup class="reference" id="cite_ref-HappyHogan_63-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[63]  Stephanie Szostak and William Sadler were also cast in the film, with Sadler playing the President of the United States.<sup class="reference" id="cite_ref-Sadler_39-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[39] <sup class="reference" id="cite_ref-Szostak_64-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[64]  Despite erroneous early reports that Cobie Smulders would reprise her role as Maria Hill from The Avengers in the film,<sup class="reference" id="cite_ref-SmuldersYes_65-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[65]  Smulders wrote on her verified Twitter page that this was not so.<sup class="reference" id="cite_ref-SmuldersNo_66-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[66] ===Filming<span class="mw-editsection" style="-webkit-user-select:none;font-size:small;margin-left:1em;line-height:1em;display:inline-block;white-space:nowrap;unicode-bidi:-webkit-isolate;"><span class="mw-editsection-bracket" style="color:rgb(85,85,85);">[ edit<span class="mw-editsection-bracket" style="color:rgb(85,85,85);">] === The Port of Wilmington served as the location for the climactic oil tanker battle.<p style="margin-top:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">Filming began in Wilmington, North Carolina on May 23, 2012 at EUE/Screen Gems Studios.<sup class="reference" id="cite_ref-CaryFilming2_67-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[67]  Cinematographer John Tollopted to for the first time in his career work with digital cameras, as he found them more convenient for a visual effects-heavy production. Toll shot the film primarily on the Arri Alexa camera.<sup class="reference" id="cite_ref-TollCodex_68-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[68]  From June 4 through June 6, 2012, filming took place inCary, North Carolina at the Epic Games headquarters<sup class="reference" id="cite_ref-CaryFilming_69-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[69]  and SAS Institute,<sup class="reference" id="cite_ref-WRALFilmingLocations_70-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[70]  with a large Christmas tree set up on the front lawn.<sup class="reference" id="cite_ref-CaryFilming3_71-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[71]  A scene was also shot at the Wilmington International Airport.<sup class="reference" id="cite_ref-CaryFilming2_67-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[67]  The Port of Wilmington served as a location for the oil tanker in the climactic battle, along with a soundstage recreation of the dock.<sup class="reference" id="cite_ref-comm_25-5" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[25]  The crumbling house itself was filmed in ahydraulic-powered giubo platform that could bend and split into two pieces. All the interior footage had practical effects, including debris and explosions, with computer graphics used only to add exteriors and Iron Man's armor.<sup class="reference" id="cite_ref-FXGuide_72-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[72] <sup class="reference" id="cite_ref-unmasked_73-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[73]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">From July 19 to August 1, 2012, filming took place on Oak Island, North Carolina, to "film aerial drops over the Atlantic Ocean."<sup class="reference" id="cite_ref-OakIslandFilming_74-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[74]  They were done for the scene where Iron Man rescues the people falling from the Air Force One over Miami, which were originally envisioned done with green screen effects, but were changed to using actual skydivers as second unit director Brian Smrz knew the Red Bull skydiving team. Computer graphics were only employed to add clouds, the destroyed plane and matte paintings of the Florida coastline in the background, replace a stand-in with the Iron Man armor, and some digital compositing to combine different takes of the skydivers together.<sup class="reference" id="cite_ref-deconstructingAF1_75-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[75]  Filming took place in Rose Hill, North Carolina in early August 2012,<sup class="reference" id="cite_ref-RoseHillFilming_76-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[76]  and the town's name was incorporated into the script as the Tennesseecity Stark visits.<sup class="reference" id="cite_ref-unmasked_73-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[73]  On August 14, actress Dale Dickey said she had been cast in the film, and was currently shooting her scenes.<sup class="reference" id="cite_ref-DaleDickey_42-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[42]  The following day, production was halted when Downey suffered an ankle injury.<sup class="reference" id="cite_ref-RDJAnkleInjury_77-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[77]  During the break, Black and Pearce made more script revisions before shooting resumed by August 24.<sup class="reference" id="cite_ref-RDJAnkleInjury2_78-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[78] <sup class="reference" id="cite_ref-RDJAnkleInjury4_79-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[79]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">Cast and crew began arriving in Florida on October 1, to shoot scenes on Dania Beach and around South Florida.<sup class="reference" id="cite_ref-DaniaFilming_80-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[80]  That same day, Downey returned to the set after his ankle injury.<sup class="reference" id="cite_ref-RDJAnkleInjury3_81-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[81]  In early October, scenes were shot at a replica of the Malibu restaurant Neptune's Net,<sup class="reference" id="cite_ref-NeptunesNet_82-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[82]  and filming took place on location at the Vizcaya Museum and Gardens.<sup class="reference" id="cite_ref-Vizcaya_83-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[83]  Scenes were shot during the daytime inside the Miami Beach Resort at Miami Beach on October 10 and 11.<sup class="reference" id="cite_ref-MiamiBeach_84-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[84]  The production returned to Wilmington in mid-October for additional filming.<sup class="reference" id="cite_ref-WilmingtonReturn_85-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[85]  On November 1, scenes were shot at the Vizcaya Museum and Gardens.<sup class="reference" id="cite_ref-NovemberWrap1_86-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[86]  Filming in the United States wrapped on November 7 in Wilmington.<sup class="reference" id="cite_ref-FilmingNC_87-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[87]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">Filming began in Beijing, China on December 10. Filming was scheduled to wrap a week later on December 17, 2012.<sup class="reference" id="cite_ref-Wang2_43-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[43]  The China filming did not include the main cast and crew.<sup class="reference" id="cite_ref-FilmingNC_87-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[87]  In January 2013, it was reported that a film crew led by Shane Black would begin location scouting in Hyderabad, India and Bengaluru, India between January 20 and 24.<sup class="reference" id="cite_ref-India_88-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[88]  Also in January, Cheadle confirmed that reshooting was taking place in Manhattan Beach.<sup class="reference" id="cite_ref-Collider2_89-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[89]  Shooting also took place on the week of January 23, 2013 at TCL Chinese Theatre in Hollywood.<sup class="reference" id="cite_ref-VarietyChinese_90-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[90]  A major part of the content filmed in the reshoots regarded the Mandarin, as according to Drew Pearce in early cuts the character "didn't feel real enough- there wasn't a sense of him being [part of] the real world, mostly because he was just looking down a lens and threatening the world."<sup class="reference" id="cite_ref-wc_8-2" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[8] ===Post-production<span class="mw-editsection" style="-webkit-user-select:none;font-size:small;margin-left:1em;line-height:1em;display:inline-block;white-space:nowrap;unicode-bidi:-webkit-isolate;"><span class="mw-editsection-bracket" style="color:rgb(85,85,85);">[ edit<span class="mw-editsection-bracket" style="color:rgb(85,85,85);">] === Previsualization of the Mark 42 armor (top) and the completed shot (bottom)<p style="margin-top:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">Chris Townsend served as visual effects supervisor for the film, which featured over 2,000 visual effects shots and was worked on by 17 studios, including Weta Digital, Digital Domain, Scanline VFX, Trixter, Framestore, Luma Pictures, Fuel VFX, Cantina Creative, Cinesite, The Embassy Visual Effects, Lola, Capital T, Prologue and Rise FX.<sup class="reference" id="cite_ref-FXGuide_72-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[72]  Townsend said that from January 2013 through the end of filming in April, the collective crew had one day of downtime, otherwise working seven days a week and 14 to 18 hours a day.<sup class="reference" id="cite_ref-CGSociety_91-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[91]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">Digital Domain, Scanline VFX and Trixter each worked on separate shots featuring the Mark 42 armor, working with different digital models. The studios shared some of their files to ensure consistency between the shots. For the Mark 42 and Iron Patriot armors, Legacy Effects constructed partial suits that were worn on set. Townsend explained that "Invariably we'd shoot a soft-suit with Robert then we'd also put tracking markers on his trousers. He would also wear lifts in his shoes or be up in a box so he'd be the correct height—Iron Man is 6'5". During shooting we used multiple witness cams, Canon C300s, and we had two or three running whenever there was an Iron Man or Extremis character." The artists studied time lapse photography of decaying fruit and vegetables and actual phenomena such as the aurora borealis as reference for the effect of the glowing Extremis characters.<sup class="reference" id="cite_ref-FXGuide_72-2" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[72]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">The film's production was delayed following Downey's leg injury, and for certain shots they were forced to create a double for Downey. Townsend explained that "The collective VFX [supervisors] and unit leads ran into a room as soon as the incident happened to try to ascertain what sequences could they shoot." Certain shots were filmed with a body double on set, and Weta Digital created a digital body double for others.<sup class="reference" id="cite_ref-CGSociety_91-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[91]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">A total of three hours and 15 minutes of footage were shot before editing, where it was brought down to 130 minutes (119 without the credits),<sup class="reference" id="cite_ref-comm_25-6" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[25]  marking the longest stand-alone Iron Man film.<sup class="reference" id="cite_ref-FiOS_40-3" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[40]  Post-production also had a 3D conversion<sup class="reference" id="cite_ref-PostPro3d_92-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[92]  and a digital remaster for the IMAX release.<sup class="reference" id="cite_ref-IMAX_93-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[93]  Todd-AO mixed the sound in Dolby Atmos to enhance the immersive experience.<sup class="reference" id="cite_ref-DolbyAtmos_94-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[94] ==Music<span class="mw-editsection" style="-webkit-user-select:none;font-size:small;margin-left:1em;line-height:1em;display:inline-block;white-space:nowrap;unicode-bidi:-webkit-isolate;font-family:sans-serif;"><span class="mw-editsection-bracket" style="color:rgb(85,85,85);">[ edit<span class="mw-editsection-bracket" style="color:rgb(85,85,85);">] == Main article: Iron Man 3 (soundtrack)<p style="margin-top:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">In October 2012, Brian Tyler signed on to score the film.<sup class="reference" id="cite_ref-TylerScoring_95-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[95]  According to Tyler, he was approached more for his "thematic" scores such as The Greatest Game Ever Played, Annapolis and Partition rather than his "modern" action scores such as The Fast and Furious films, with Kevin Feige asking a theme that was recognizable and featured those dramatic tones.<sup class="reference" id="cite_ref-fmmg_96-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[96]  To employ the "deeply thematic component with a strong melody," the score employs mostly orchestra sounds. The main theme for Iron Man focuses on horns and trumpets,<sup class="reference" id="cite_ref-score_97-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[97]  to be "both a march and anthem." Tyler mentioned that John Williams' work in Raiders of the Lost Ark was the first thing he thought as an influence, and the cue for the Well of Souls in Raiders influenced the Extremis motif, as Tyler felt it should enhance an spiritual side for having a "technology so advanced that nears magic." Echoing the Mandarin's amalgamated personality, his theme was religious music "that borrows from many cultures," from "Monastic, Gothic, and Christian chants to music from the Middle-East."<sup class="reference" id="cite_ref-fmmg_96-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[96]  The score was recorded with the London Philharmonic Orchestra at Abbey Road Studios.<sup class="reference" id="cite_ref-score_97-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[97] Tyler is the third primary composer to score an Iron Man film, following Ramin Djawadi of Iron Man and John Debney of Iron Man 2.

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">Along with Tyler's soundtrack album, Hollywood Records released a concept album inspired by the film, Heroes Fall. It features twelve original alternative rock and indie rock songs, with only one appearing in the film itself, Awolnation's "Some Kind of Joke."<sup class="reference" id="cite_ref-HeroesFall_98-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[98] ==Release<span class="mw-editsection" style="-webkit-user-select:none;font-size:small;margin-left:1em;line-height:1em;display:inline-block;white-space:nowrap;unicode-bidi:-webkit-isolate;font-family:sans-serif;"><span class="mw-editsection-bracket" style="color:rgb(85,85,85);">[ edit<span class="mw-editsection-bracket" style="color:rgb(85,85,85);">] == [http://en.wikipedia.org/wiki/Robert_Downey,_Jr. Robert Downey, Jr.]and Gwyneth Paltrowin Paris at the film's French Premiere at Le Grand Rex, April 2013.<p style="margin-top:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">Iron Man 3 was distributed worldwide by Walt Disney Studios Motion Pictures<sup class="reference plainlinks nourlexpansion" id="ref_1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">1  with the exception of China, where it was released by DMG Entertainment, and Germany and Austria, where it was released by Tele München Group.<sup class="reference" id="cite_ref-DMGChina_57-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[57]  The Chinese version of the film offers specially prepared bonus footage made exclusively for the Chinese audience.<sup class="reference" id="cite_ref-ChineseRelease_45-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[45]  This version features a four-minute longer cut of the film, with a scene showing Dr. Wu on the phone with Iron Man visible on a television screen behind him, as well as a longer scene of Dr. Wu operating on Stark. The extra material also features product placement of different Chinese products.<sup class="reference" id="cite_ref-ChineseMaterial_99-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[99]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">The film's premiere happened at Le Grand Rex in Paris, on April 14, 2013, with Robert Downey, Jr. and Gwyneth Paltrow in attendance.<sup class="reference" id="cite_ref-ParisPremiere_100-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[100] While the UK premiere of the film was originally set for April 17, the funeral of former British Prime Minister Margaret Thatcher taking place in that date made the event be pushed to the following day.<sup class="reference" id="cite_ref-UKRelease_101-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[101]  Downey, Ben Kingsley and Rebecca Hall were present for the advance screening at London's Odeon Leicester Square.<sup class="reference" id="cite_ref-LondonPremiere_102-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[102]  The El Capitan Theatre in Los Angeles hosted the United States premiere of Iron Man 3on April 24.<sup class="reference" id="cite_ref-PremiereElCapitan_103-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[103]  The film opened in 46 countries through April 22–24,<sup class="reference" id="cite_ref-46countriesapril_104-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[104]  with the United States release, in 4,253 screens, happening one week later.<sup class="reference" id="cite_ref-BOM-lateThurs_105-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[105]  Regal Cinemas, AMC Theatres and Carmike Cinemas put presale tickets on hold, two weeks before the US premiere. The cinemas were in a contract dispute with Disney, who wished to receive more of the ticket sale profit than they currently did, largely based on the projected premiere-weekend intake Iron Man 3 was expected to have. Carmike was the first to come to terms with Disney.<sup class="reference" id="cite_ref-DisneyTheaterDispute_106-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[106]  It was later reported that Cinemark Theatres had also stopped selling presale tickets, and Regal Cinemas had removed all marketing material for the film from its locations.<sup class="reference" id="cite_ref-DisputeCinemark_107-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[107]  On April 25, 2013, Regal, AMC and Disney ended their dispute, which allowed Regal and AMC to proceed with selling presale tickets again.<sup class="reference" id="cite_ref-AMCDisputeEnds_108-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[108] <sup class="reference" id="cite_ref-RegalDisputeEnds_109-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[109]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">IMAX screenings began on April 25, 2013 internationally and May 3 in the United States.<sup class="reference" id="cite_ref-IMAX_93-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[93]  The film was shown in the 4DX format, featuring strobe lights, tilting seats, blowing wind and fog and odor effects in selected countries.<sup class="reference" id="cite_ref-4dx1_110-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[110] <sup class="reference" id="cite_ref-4dx2_111-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[111]  In Japan, the technology opened its first room at the Korona World theatre in Nagoya, Japan with the release of the film.<sup class="reference" id="cite_ref-4DX_112-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[112] ===Marketing<span class="mw-editsection" style="-webkit-user-select:none;font-size:small;margin-left:1em;line-height:1em;display:inline-block;white-space:nowrap;unicode-bidi:-webkit-isolate;"><span class="mw-editsection-bracket" style="color:rgb(85,85,85);">[ edit<span class="mw-editsection-bracket" style="color:rgb(85,85,85);">] === <p style="margin-top:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">In July 2012, at the San Diego Comic-Con International, a new Iron Man armor from the movie, the Mark XLII, was on display on the convention floor, along with the Marks I-VII from the first two Iron Man movies and The Avengers.<sup class="reference" id="cite_ref-ComicConNewArmor_113-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[113]  A panel was held, during which Shane Black, Robert Downey, Jr., Don Cheadle, Jon Favreau and Kevin Feige discussed making the film, and several minutes of footage from the movie were shown.<sup class="reference" id="cite_ref-ComicConPanel_29-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[29]  The first television advertisement aired during Super Bowl XLVII on the CBS network in the United States.<sup class="reference" id="cite_ref-SuperBowl_114-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[114]  On March 25, 2013, Marvel and Disney revealed on the official Iron ManFacebook page, "Iron Man 3: Armor Unlock," to reveal suits Stark has made before the events of the film.<sup class="reference" id="cite_ref-ArmorReveal_115-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[115]  In January 2013, Marvel Comics released a two-issue comic book prelude by writers Christos Gage and Will Corona Pilgrim with art by Steve Kurth and Drew Geraci. The story set between the second and third Iron Manfilms centers on War Machine, revealing why he was absent during the battle in New York of The Avengers.<sup class="reference" id="cite_ref-Hunt2013-02-02_116-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[116]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">Like with the first two films, Audi again provided product placement with various vehicles.<sup class="reference" id="cite_ref-Audi_117-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[117]  Oracle also returned from Iron Man 2, showcasing both the Oracle Cloud and the Oracle Exadata server.<sup class="reference" id="cite_ref-Oracle_118-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[118]  Verizon FiOS and TCL's flat panel televisions and Alcatel One Touch smartphones are also featured in the film,<sup class="reference" id="cite_ref-investors_119-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[119]  and the Chinese cut also shows a Zoomlion crane and Yili milk.<sup class="reference" id="cite_ref-globaltimes_120-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[120]  Promotional deals were arranged with Subway and the Schwan Food Company,<sup class="reference" id="cite_ref-investors_119-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[119]  and tie-ins includedLego sets,<sup class="reference" id="cite_ref-lego_121-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[121]  Hasbro action figures,<sup class="reference" id="cite_ref-hasbro_122-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[122]  and a mobile phone game by Gameloft.<sup class="reference" id="cite_ref-mobilegame_123-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[123]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">Disney also promoted the film at its domestic theme parks. Disneyland's Innoventions attraction received a Stark Industries exhibit beginning April 13, and Monorail Black of the Walt Disney World Monorail System was given an exterior Iron Man scheme.<sup class="reference" id="cite_ref-disneyparks_124-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[124] <sup class="reference" id="cite_ref-monorail_125-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[125]  The exhibit, entitled Iron Man Tech Presented by Stark Industries, features the same armor display that was shown at the 2012 San Diego Comic-Con, with the Marks I-VII and the new Mark XLII. In addition, there is a simulator game, titled "Become Iron Man," that uses Kinect-like technology to allow the viewer to be encased in an animated Mark XLII armor and take part in a series of "tests,” in which you fire repulsor rays and fly through Tony Stark's workshop. The game is guided by J.A.R.V.I.S., who is voiced again by Paul Bettany. The exhibit also has smaller displays that include helmets and chest pieces from the earlier films and the gauntlet and boot from an action sequence in Iron Man 3.<sup class="reference" id="cite_ref-disneylandtech_126-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[126] ===Home media<span class="mw-editsection" style="-webkit-user-select:none;font-size:small;margin-left:1em;line-height:1em;display:inline-block;white-space:nowrap;unicode-bidi:-webkit-isolate;"><span class="mw-editsection-bracket" style="color:rgb(85,85,85);">[ edit<span class="mw-editsection-bracket" style="color:rgb(85,85,85);">]  === <p style="margin-top:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">Iron Man 3 was released by Walt Disney Studios Home Entertainment in digital download form on September 3, 2013. This was followed by the film's release on Blu-ray disc, 3D Blu-ray, DVD, digital copy and on demand on September 24, 2013.<sup class="reference" id="cite_ref-HomeMedia_127-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[127]  The home video release includes a Marvel One-Shot short film titled Agent Carterstarring Hayley Atwell as Peggy Carter from Captain America: The First Avenger.<sup class="reference" id="cite_ref-AgentCarter_128-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[128]  Iron Man 3 debuted atop the DVD and Blu-ray charts in the United States, and second in the rental charts behind World War Z.<sup class="reference" id="cite_ref-HomeMediaDebut_129-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[129]  It wound up being the eighth best-selling DVD of 2013.<sup class="reference" id="cite_ref-DVDSalesNumbers_130-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[130] ==Reception<span class="mw-editsection" style="-webkit-user-select:none;font-size:small;margin-left:1em;line-height:1em;display:inline-block;white-space:nowrap;unicode-bidi:-webkit-isolate;font-family:sans-serif;"><span class="mw-editsection-bracket" style="color:rgb(85,85,85);">[ edit<span class="mw-editsection-bracket" style="color:rgb(85,85,85);">] == ===Box office<span class="mw-editsection" style="-webkit-user-select:none;font-size:small;margin-left:1em;line-height:1em;display:inline-block;white-space:nowrap;unicode-bidi:-webkit-isolate;"><span class="mw-editsection-bracket" style="color:rgb(85,85,85);">[ edit<span class="mw-editsection-bracket" style="color:rgb(85,85,85);">] === <p style="margin-top:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">Iron Man 3 grossed $409 million in North America and $806.4 million in other countries for a worldwide total of $1.2 billion. Worldwide, it is the sixth highest-grossing film, the second highest-grossing 2013 film, the second-highest-grossing film of the Marvel Cinematic Universe (behind Marvel's The Avengers),<sup class="reference" id="cite_ref-Marvel-comps_131-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[131]  the highest-grossing film of the Iron Man film series,<sup class="reference" id="cite_ref-Iron-Man-series_132-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[132]  the third-highest-grossing film distributed by Disney and the highest-grossing threequel.<sup class="reference" id="cite_ref-BOM-worldwide_133-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[133]  It achieved the sixth-largest worldwide opening weekend with $372.5 million.<sup class="reference" id="cite_ref-BOM-world-opngs_134-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[134]  On the weekend of May 3–5, 2013, the film set a record for the largest worldwide weekend in IMAX with $28.6 million.<sup class="reference" id="cite_ref-bxff-IMAX-rcrd_135-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[135]  On its 23rd day in theaters, Iron Man 3 became the sixth Disney film and the 16th film overall to reach $1 billion.<sup class="reference" id="cite_ref-ddl-billion_136-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[136]  It is the first Iron Man film to gross over $1 billion, the second Marvel film to do so after The Avengers,<sup class="reference" id="cite_ref-FiOS_40-4" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[40]  and the fourth-fastest film to reach the milestone. As part of the earlier distribution agreement made with Disney in 2010, Paramount Pictures received 9% of the box office gross generated by Iron Man 3.<sup class="reference" id="cite_ref-boonparamount_137-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[137]

<p style="margin-top:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">Iron Man 3 is the fourteenth-highest-grossing film, the second highest-grossing 2013 film,<sup class="reference" id="cite_ref-BOM-2013-dom_138-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[138]  as well as the fourth-highest-grossing comic-book and superhero film.<sup class="reference" id="cite_ref-BOM-comicbook_139-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[139] <sup class="reference" id="cite_ref-BOM-superhero_140-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[140]  By the end of its opening day, Iron Man 3 made $68.9 million (including $15.6 million from late Thursday shows),<sup class="reference" id="cite_ref-BOM-lateThurs_105-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[105]  achieving the seventh-highest-grossing opening day.<sup class="reference" id="cite_ref-BOM-opng-day_141-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[141]  By the end of its opening weekend, the film earned $174.1 million, scoring the second-highest opening weekend of all time (behind The Avengers). Of the opening-weekend audience, 55% was over 25 years old and 61% were males, while only 45% of the gross originated from 3-D screenings. Opening-weekend earnings from IMAX amounted to $16.5 million.<sup class="reference" id="cite_ref-BOM-dom-opng-wknd_142-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[142]  It topped the box office during two consecutive weekends and achieved the fifth-largest second-weekend gross with $72.5 million.<sup class="reference" id="cite_ref-BOM-scnd-wknds_143-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[143]
 * North America

<p style="margin-top:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">Iron Man 3 is the sixth-highest-grossing film, the second highest-grossing 2013 film, the second-highest-grossing superhero and comic-book film, and the third-highest-grossing film distributed by Disney.<sup class="reference" id="cite_ref-BOM-ovrs_144-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[144]  The film earned $13.2 million on its opening day (Wednesday, April 24, 2013) from 12 countries.<sup class="reference" id="cite_ref-THR-ovrs-opng-day_145-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[145]  Through Sunday, April 28, it earned a five-day opening weekend of $198.4 million from 42 countries.<sup class="reference" id="cite_ref-THR-ovrs-opng-wknd_146-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[146]  The film's opening-weekend gross included $7.1 million from IMAX venues.<sup class="reference" id="cite_ref-bxff-IMAX-opng_147-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[147]  It set opening-day records in the Philippines (surpassed by Man of Steel), Taiwan,<sup class="reference" id="cite_ref-THR-ovrs-opng-day_145-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[145]  Singapore, Vietnam, Malaysia,<sup class="reference" id="cite_ref-ddl-ovrs-opng-day_148-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[148]  China,<sup class="reference" id="cite_ref-bxff-china-opng-day_149-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[149]  Ukraine,<sup class="reference" id="cite_ref-bxff-ovrs-scnd-wknd_150-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[150]  Russia and the CIS,<sup class="reference" id="cite_ref-THR-Russia-rcrd_151-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[151] both single- and opening-day records in Thailand and South Africa,<sup class="reference" id="cite_ref-bxff-ovrs-early_152-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[152]  as well as a single-day record in Hong Kong.<sup class="reference" id="cite_ref-THR-HongKong_153-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[153]  It also scored the second-biggest opening day in Argentina (only behind Harry Potter and the Deathly Hallows – Part 2).<sup class="reference" id="cite_ref-THR-ovrs-early_154-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[154]  The film set opening-weekend records in the Asia Pacific region, in Latin America, and in individual countries including Argentina (first surpassed by Fast & Furious 6, when including weekday previews),<sup class="reference" id="cite_ref-BOINT1_155-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[155]  Ecuador,<sup class="reference" id="cite_ref-bo-ecuador_156-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[156]  Hong Kong, Indonesia, Vietnam, Taiwan, the Philippines, Malaysia, Singapore,<sup class="reference" id="cite_ref-THR-ovrs-opng-wknd_146-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[146]  Thailand, South Africa, and the United Arab Emirates.<sup class="reference" id="cite_ref-bxff-ovrs-scnd-wknd_150-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[150]  It also achieved the second-largest opening weekend in Mexico,<sup class="reference" id="cite_ref-bxff-ovrs-opng-wknd_157-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[157]  in Brazil,<sup class="reference" id="cite_ref-bxff-brazil-opng_158-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[158]  and in Russia and the CIS.<sup class="reference" id="cite_ref-THR-Russia-rcrd_151-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[151]  In India, it had the second-best opening weekend for a Hollywood film after The Amazing Spider-Man.<sup class="reference" id="cite_ref-India-opng_159-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[159] IMAX opening-weekend records were set in Taiwan, the Netherlands, Brazil and the Philippines.<sup class="reference" id="cite_ref-bxff-IMAX-opng_147-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[147]  It is the highest-grossing film in Indonesia, Malaysia<sup class="reference" id="cite_ref-bxff-thrd-ovrs-wknd_160-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[160]  and Vietnam<sup class="reference" id="cite_ref-ltms-billion_161-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[161]  and the second highest-grossing film in Singapore and the Philippines (behind The Avengers).<sup class="reference" id="cite_ref-Disney-record_162-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[162]  It topped the weekend box office outside North America three consecutive times.<sup class="reference" id="cite_ref-BOM-3rd-wknd_163-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[163]
 * Outside North America

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">In China, where part of the production took place, the film set a midnight-showings record with $2.1 million, as well as single-day and opening-day records with $21.5 million (on its opening day).<sup class="reference" id="cite_ref-bxff-china-opng-day_149-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[149]  Through its first Sunday, the film earned an opening-weekend total of $64.1 million,<sup class="reference" id="cite_ref-bxff-Chins-opng_164-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[164]  making China's opening the largest for the film, followed by a $23.1 million opening in Russia and the CIS, and a $21.2 million opening in the UK, Ireland and Malta.<sup class="reference" id="cite_ref-BOM-foreign_165-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[165]  With total earnings reaching $124 million,<sup class="reference" id="cite_ref-bo-china-total_166-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[166]  it was the highest-grossing American film in China in 2013, and the country is the film's highest-grossing market after North America, followed by South Korea ($64.2 million) and the UK, Ireland and Malta ($57.1 million).<sup class="reference" id="cite_ref-ltms-billion_161-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[161] <sup class="reference" id="cite_ref-BOM-foreign_165-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[165] ===Critical response<span class="mw-editsection" style="-webkit-user-select:none;font-size:small;margin-left:1em;line-height:1em;display:inline-block;white-space:nowrap;unicode-bidi:-webkit-isolate;"><span class="mw-editsection-bracket" style="color:rgb(85,85,85);">[ edit<span class="mw-editsection-bracket" style="color:rgb(85,85,85);">] === <p style="margin-top:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">The review aggregator website Rotten Tomatoes reported a 78% approval rating with an average rating of 6.9/10 based on 280 reviews. The website's consensus reads, "With the help of its charismatic lead, some impressive action sequences, and even a few surprises, Iron Man 3 is a witty, entertaining adventure and a strong addition to the Marvel canon."<sup class="reference" id="cite_ref-167" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[167]  Metacritic gave a score of 62 out of 100 based on 43 reviews.<sup class="reference" id="cite_ref-meta_168-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[168]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">In an early review by the trade magazine The Hollywood Reporter, Todd McCarthy said that, "After nearly crashing and burning on his last solo flight in 2010, Iron Man returns refreshed and ready for action in this spirited third installment... [that] benefits immeasurably from the irreverent quicksilver humor of co-writer and director Shane Black.<sup class="reference" id="cite_ref-McCarthyReview_169-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[169]  Calling the film "darker and more serious than its predecessors," Kenneth Turan of the Los Angeles Times credited Black for "chang[ing] this billion-dollar-plus franchise's tone for the better while keeping the same actor as Tony Stark. ... There is quite a bit of Black's trademark attitude and humor here as well, things like a throwaway reference to the sci-fi classic Westworld and a goofy character who has Tony Stark's likeness tattooed on his forearm. Black and company throw all kinds of stuff at the audience, and though it doesn't all work, a lot of it does and the attempt to be different and create unguessable twists is always appreciated."<sup class="reference" id="cite_ref-TuranReview_170-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[170] Rafer Guzman of Newsday characterized Iron Man as "the anti-Batman, all zip and zingers. He's also, suddenly, rather family-friendly. Some of the movie's best moments are shared by Stark and latchkey kid Harley (Ty Simpkins), who mock their budding father-son relationship while acting it out."<sup class="reference" id="cite_ref-GuzmanReview_171-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[171]  Psychology Todayconcluded that the film presented an accurate portrayal of Tony Stark's posttraumatic stress disorder symptoms.<sup class="reference" id="cite_ref-PsychologyToday_172-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[172]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">Nick De Semlyen of the UK film magazine Empire had criticisms, even while giving the film four of five stars. Finding it "a swinging caper with wit, balls, heart and exploding baubles," he said the villainous "super-soldiers who can regenerate body parts and survive astounding damage [are] visually interesting ... but their motivation is murky and unconvincing."<sup class="reference" id="cite_ref-EmpireReview_173-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[173]  Likewise Joshua Rothkopf of Time Out New York bestowed 3 of 5 stars, saying, "Black has massively upped the verbal sparring and kept the broad inventiveness of comic-book malleability in mind. ... The most wonderful of Black's surprises harkens back to his '80s reputation for character revision and is simply too good to ruin here." But, he asked, "[W]hy, finally, are we down at the docks—in the dark, no less—for one of those lumbering climaxes involving swinging shipping cranes? The energy bleeds out of the film; it's as if the producers were scared the crowd would riot over not enough digital fakeness."<sup class="reference" id="cite_ref-TONYReview_174-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[174]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">Reacting more negatively, Stephen Whitty of The Star-Ledger found the film "slickly enjoyable" for the visual effects, but said, "[T]here's something empty about the film. Like Tony's suits, it's shiny and polished. But this time, there's nobody inside... This movie has neither the emotionalism of the first film, nor the flashy villains of the second... Tony's relationship with girlfriend Pepper Potts is in inexplicable jeopardy—and then simply fixes itself. A supposedly cute kid sidekick—a true sign of authorial desperation—is introduced, and then dropped."<sup class="reference" id="cite_ref-StarLedgerReview_175-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[175]  Michael Phillips of the Chicago Tribune echoed this, saying, "[I]n a gleefully cynical bid for a preteen audience (a few years too young for the violence in Iron Man 3, I'd say), Stark befriends a bullied 8-year-old [sic] (Ty Simpkins) who becomes his tag-along and sometime savior... Stark no longer needs to be in the Iron Man suit. He's able to operate the thing remotely when needed. The movie's like that too. It's decent superhero blockbustering, but rather remote and vaguely secondhand. At this point, even with Black's flashes of black humor, the machinery is more or less taking care of itself, offering roughly half of the genial wit and enjoyment of the first Iron Man."<sup class="reference" id="cite_ref-ChicagoTribuneReview_176-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[176] ===Accolades<span class="mw-editsection" style="-webkit-user-select:none;font-size:small;margin-left:1em;line-height:1em;display:inline-block;white-space:nowrap;unicode-bidi:-webkit-isolate;"><span class="mw-editsection-bracket" style="color:rgb(85,85,85);">[ edit<span class="mw-editsection-bracket" style="color:rgb(85,85,85);">]  === ==Future<span class="mw-editsection" style="-webkit-user-select:none;font-size:small;margin-left:1em;line-height:1em;display:inline-block;white-space:nowrap;unicode-bidi:-webkit-isolate;font-family:sans-serif;"><span class="mw-editsection-bracket" style="color:rgb(85,85,85);">[ edit<span class="mw-editsection-bracket" style="color:rgb(85,85,85);">]  == ===Sequel<span class="mw-editsection" style="-webkit-user-select:none;font-size:small;margin-left:1em;line-height:1em;display:inline-block;white-space:nowrap;unicode-bidi:-webkit-isolate;"><span class="mw-editsection-bracket" style="color:rgb(85,85,85);">[ edit<span class="mw-editsection-bracket" style="color:rgb(85,85,85);">] === <p style="margin-top:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">In March 2013, Black stated that Downey's original contract with Marvel Studios, which expired after the release of Iron Man 3, may be extended in order for the actor to appear in a second Avengers film and at least one more Iron Man film. He said: "There has been a lot of discussion about it: 'Is this the last Iron Man for Robert [Downey, Jr.]?' Something tells me that it will not be the case, and [he] will be seen in a fourth, or fifth." Also in the month, Feige said that the character of Tony Stark will continue to be featured in the Marvel Cinematic Universe regardless of Downey's involvement,<sup class="reference" id="cite_ref-195" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[195]  while Downey said he was open to extending his contract, stating he feels "there's a couple other things we've gotta do" with the character.<sup class="reference" id="cite_ref-196" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[196]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">In April 2013, Cheadle stated that Iron Man 3 could be the final film in the series, saying, "The door is always left open in these kinds of movies especially when they do as well as they have done. I know there was talk of making sure we did this one right, and if it worked it could be the last one. There's room for more to be done with these characters. We're getting to a sweet spot with Tony and Rhodey, anyway."<sup class="reference" id="cite_ref-Cheadle2_197-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[197]  On June 20, 2013, Marvel announced that Downey had signed a two-picture deal to appear in Avengers: Age of Ultron and a third Avengers film.<sup class="reference" id="cite_ref-Avengers2_198-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[198]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">In September 2014, in regards to a fourth film, Downey said, "There isn't one in the pipe. No, there's no plan for a fourth Iron Man."<sup class="reference" id="cite_ref-VarietySept2014_199-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[199]  In October 2014, it was confirmed that Downey would reprise his role as Iron Man in Captain America: Civil War, set to be released in 2016.<sup class="reference" id="cite_ref-Cap3_200-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[200]  Variety noted that Marvel initially wanted Downey's part to be smaller, however "Downey wanted Stark to have a more substantial role in the film’s plot." They also noted that Downey would receive $40 million plus backend for his participation, as well as an additional payout if the film outperforms Captain America: The Winter Soldier, as the studio would feel the success of the third film would be attributed to Downey.<sup class="reference" id="cite_ref-VarietyCap3_201-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[201] ===Marvel One-Shot<span class="mw-editsection" style="-webkit-user-select:none;font-size:small;margin-left:1em;line-height:1em;display:inline-block;white-space:nowrap;unicode-bidi:-webkit-isolate;"><span class="mw-editsection-bracket" style="color:rgb(85,85,85);">[ edit<span class="mw-editsection-bracket" style="color:rgb(85,85,85);">] === Further information: Marvel One-Shots § All Hail the King (2014)<p style="margin-top:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">In February 2014, Marvel released their latest One-Shot film, All Hail the King, on Thor: The Dark World '​s home media, featuring Kingsley reprising his role as Trevor Slattery, and continues Slattery's story from the end of the film.<sup class="reference" id="cite_ref-AHTK_202-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[202]