School milk

School milk is a term used for milk to dairies in primary schools sell to students. In the Netherlands, drinking about 120,000 school children.

In the thirties British study showed that the provision of milk to school children had a positive impact on development, especially the growth. [1] In the Netherlands, the 1934Crisis Zuivelbureau established and advertised for dairy products. The agency took the British idea of ​​school and formed as a subsection of the Central Schoolmelkcomité. In 1937, as a pilot in the poor neighborhoods of Rotterdam, the first bottles handed out school. There had to be paid to capacity for the teacher; for the poorest it was free. The grants were from the municipality.

Late fifties almost all Dutch primary schools received school. The grants were then provided by the government. Since 1977 the European Union (then the EEC ), the supplier of dairy subsidies; one saw the school as a sympathetic way the surplus of milk (the milk surplus decrease) [source?] . In the late seventies drunk some 700,000 school students;now there are 120,000.

Soon introduced school cards that were for sale in the shop. Now, use is often made of a subscription.

Critiquing
On the phenomenon of school the following criticism:
 * A school's task to teach and not to provide milk pupils. Parents are legally responsible for the care of their children.
 * Handing out school is a task aggravation for employees of a school. A task that does not belong to the job description and does not lead to improved academic performance among students. The dairy makes a profit with the help of the school and its staff.
 * The commitment by a commercial company, the school's neutrality could be called into question. Exposing young children to brands such as Campina, has lasting influence in later life. A school must careful with this deal. Parents can also simply give yourself milk to school.