This Morning (TV programme)

This Morning is a British daytime television programme that has been broadcast on ITV since 1988.

The show was devised by Granada Television and was first broadcast from studios at the Albert Dock in Liverpool, before relocating to The London Studios in 1996. This Morning airs live on weekdays from 10:30am until 12:30pm featuring news, topical items, showbiz, style and beauty, home and garden, food, health, real life and more similar features.

The show's original hosts Richard Madeley and Judy Finnigan co-presented the show from 1988 until 2001, when they joined Channel 4. This Morning is one of the longest running daytime programmes on British television, and celebrated 25 years since the show began on 3 October 1988 with the programme returning to its original home in Liverpool.

The show is currently presented by Phillip Schofield and Amanda Holden from Monday to Thursday, and by Eamonn Holmes and Ruth Langsford on Fridays. During the school summer holidays, Langsford and Holmes present the show, with Marvin and Rochelle Humes often taking over duties on Fridays.

Holly Willoughby, who normally hosts the show is currently on maternity leave. Amanda Holden will cover for her until early 2015 when Christine Bleakley will take over for the remainder of Willoughby's leave.



Contents
[hide]  *1 History  ==History[ edit] == In 1988, ITV decided to create a live daytime morning programme. Four regional ITV companies made pilot shows to bid for the national contract:
 * 1.1 2010s
 * 1.2 25th anniversary
 * 2 Presenters
 * 2.1 The Hub (2010-2014)
 * 3 Awards
 * 4 Studio
 * 5 This Morning Summer
 * 6 References
 * 7 External links

The first episode of This Morning aired at 10.40am on 3 October 1988 and finished at 12.10pm, live from the Granada studio inside the Albert Dock in Liverpool. An industry insider believed the idea would not work and would be pulled by Christmas 1988, despite This Morning being launched with no publicity its ratings quickly rose to a daily average of two million viewers.
 * Television South offered a show called Home Today, hosted by Andy Craig and Fern Britton.[1]
 * Thames Television
 * Tyne Tees Television
 * Granada offered a show called This Morning and was later awarded the national ITV contract.

The first few series of experts were: weatherman Fred Talbot, agony aunt Denise Robertson, medic Dr Chris Steele, cook Susan Brookes, hair and make-up artists Andrew and Liz Collinge and wine expert Charles Metcalfe. The theme tune was by David Pringle, who also wrote opening music for Wheel of Fortune, Fun House and The Pyramid Game.

As part of the show, weather presenter Fred Talbot used a floating map of the British Isles to report the forecast.[2]  A clip of a streaker running onto Fred Talbot's weather map in 1995 is regularly shown on clip shows.<sup class="reference" id="cite_ref-RJMem_3-0" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[3]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">For the beginning of the Autumn 1996 series, the show was relocated to LWT's Television Centre (now The London Studios) in London, coinciding with a housing relocation for Madeley and Finnigan and to secure even more celebrity guests for the show.<sup class="noprint Inline-Template Template-Fact" style="line-height:1;font-size:11.1999998092651px;white-space:nowrap;">[citation needed]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">In the Summer of 2001, Madeley and Finnigan left This Morning to present their own show on Channel 4. ===2010s<span class="mw-editsection" style="-webkit-user-select:none;font-size:small;margin-left:1em;line-height:1em;display:inline-block;white-space:nowrap;unicode-bidi:-webkit-isolate;"><span class="mw-editsection-bracket" style="color:rgb(85,85,85);">[ edit<span class="mw-editsection-bracket" style="color:rgb(85,85,85);">] === <p style="margin-top:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">A relaunch of This Morning took place in 2009 and subsequently, the ratings rose by 20%.<sup class="reference" id="cite_ref-4" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[4]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">In March 2010, This Morning producer Karl Newton announced that the show would air seven days a week, with two new one-hour shows broadcast on Saturdays and Sundays. Schofield and Willoughby presented pre-recorded links in between compilations of the past week's programming. The weekend editions were introduced on 20 March 2010, but have since been dropped from the schedule.<sup class="reference" id="cite_ref-5" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[5]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">On 1 March 2010, This Morning began an interactive cooking event, named This Morning Cook In!, where each week, five viewers and a celebrity guest cook along, via Skype, with the chefs on the day of the event. Gino D'Acampo and Phil Vickery were the two chefs to present the item.<sup class="reference" id="cite_ref-6" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[6]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">The show has proven newsworthy on several occasions. This Morning covered new ground by showing a gay partnership celebration live<sup class="reference" id="cite_ref-RJMem_3-1" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[3]  An 2008 interview withKerry Katona, slurring her words, also attracted coverage.<sup class="reference" id="cite_ref-7" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[7]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">On 21 August 2013, Carol Vorderman took her first steps towards a 2014 World Record attempt by doing a solo flight to 1,000 metres high, live on This Morning, reporter Jenni Falconer was there.<sup class="reference" id="cite_ref-8" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[8]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">In September 2013, at the beginning of the new 30th series, the show had a minor revamp. The opening titles and theme tune were updated and the graphics used throughout the show had been changed slightly. The website had also been given a new makeover.

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">With the theme tune being updated – This Morning has now had 7 variations of the theme since it began in 1988. However, since 8 September 2014, the theme was reverted to 2009-2013 theme. ===25th anniversary<span class="mw-editsection" style="-webkit-user-select:none;font-size:small;margin-left:1em;line-height:1em;display:inline-block;white-space:nowrap;unicode-bidi:-webkit-isolate;"><span class="mw-editsection-bracket" style="color:rgb(85,85,85);">[ edit<span class="mw-editsection-bracket" style="color:rgb(85,85,85);">] === <p style="margin-top:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">On 3 October 2013, This Morning celebrated its 25th anniversary. The programme was broadcast live from its original home at Albert Dock in Liverpool with presentersPhillip Schofield, Eamonn Holmes, Holly Willoughby and Ruth Langsford being joined by original presenters Richard Madeley and Judy Finnigan. Keith Lemonpresented the weather from the show's infamous floating weather map. Stephen Mulhern presented various items including 'The Hub Sub' (The Interactive 'Hub' on a submarine)<sup class="reference" id="cite_ref-9" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[9]  There was much speculation around whether Fern Britton would return for the 25th anniversary, however it was confirmed eight days before that she would not.<sup class="reference" id="cite_ref-10" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[10] <sup class="reference" id="cite_ref-11" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[11]  Despite this, Britton did appear in a pre-recorded VT during the show. ==Presenters<span class="mw-editsection" style="-webkit-user-select:none;font-size:small;margin-left:1em;line-height:1em;display:inline-block;white-space:nowrap;unicode-bidi:-webkit-isolate;font-family:sans-serif;"><span class="mw-editsection-bracket" style="color:rgb(85,85,85);">[ edit<span class="mw-editsection-bracket" style="color:rgb(85,85,85);">] == <p style="margin-top:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">This Morning is hosted by Phillip Schofield and Holly Willoughby between Monday and Thursday, and Ruth Langsford and Eamonn Holmes on Fridays. During school holidays, Eamonn and Ruth present between Monday and Thursday, with stand-in presenters used on Friday mornings.

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">From October 1988 to July 2001, This Morning was presented by husband and wife Richard Madeley and Judy Finnigan. However from 1998 onwards, they hosted only the Monday to Thursday editions, with regular guest presenters hosting on Fridays: during the tenth series Caron Keating and Ross Kelly presided, and from series 11 in 1999 Fern Britton and John Leslie were regular presenters of the Friday show.<sup class="noprint Inline-Template Template-Fact" style="line-height:1;font-size:11.1999998092651px;white-space:nowrap;">[citation needed]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">When Madeley and Finnigan departed the show in 2001, they were replaced by Coleen Nolan and Twiggy,<sup class="noprint Inline-Template Template-Fact" style="line-height:1;font-size:11.1999998092651px;white-space:nowrap;">[citation needed]  with Britton and Leslie remaining on Fridays. However, when Nolan and Twiggy proved less popular with viewers,<sup class="noprint Inline-Template Template-Fact" style="line-height:1;font-size:11.1999998092651px;white-space:nowrap;">[citation needed]  Britton and Leslie took on the full job of presenting the show and brought the ratings back up to around one million.<sup class="noprint Inline-Template Template-Fact" style="line-height:1;font-size:11.1999998092651px;white-space:nowrap;">[citation needed]  In 2002, after certain allegations were made in the press about his private life, Leslie was dismissed from the programme.<sup class="reference" id="cite_ref-12" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[12]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">Leslie was replaced by Phillip Schofield in 2002, developing an on-screen relationship with Fern Britton that was characterised by good humour and giggling.<sup class="noprint Inline-Template Template-Fact" style="line-height:1;font-size:11.1999998092651px;white-space:nowrap;">[citation needed]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">Lorraine Kelly joined the team in 2003, to co-present with Phillip Schofield on Mondays and Fridays.<sup class="noprint Inline-Template Template-Fact" style="line-height:1;font-size:11.1999998092651px;white-space:nowrap;">[citation needed]  This was to enable Britton to spend more time with her family, as she hosted three episodes per week.<sup class="noprint Inline-Template Template-Fact" style="line-height:1;font-size:11.1999998092651px;white-space:nowrap;">[citation needed]  Kelly left This Morning in March 2006 to concentrate on her GMTV programme (GMTV with Lorraine), as well as to spend more time at home.<sup class="noprint Inline-Template Template-Fact" style="line-height:1;font-size:11.1999998092651px;white-space:nowrap;">[citation needed]  Schofield and Britton presented the show from Monday to Thursday, whilst Ruth Langsford presented the show on Fridays with Schofield. Joined by Eamonn Holmes in 2006, Langsford also presented the show during school holidays<sup class="reference" id="cite_ref-13" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[13]  and since September 2008, the real life couple host the show each Friday. However, this wasn't the first time the couple had appeared presenting the show, having presented a special edition in 2002 to coincide with the Queen's Golden Jubilee.<sup class="noprint Inline-Template Template-Fact" style="line-height:1;font-size:11.1999998092651px;white-space:nowrap;">[citation needed]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">In March 2009, Britton announced that she was to leave This Morning and was later replaced by Holly Willoughby in September 2009. On 17 July 2009, Britton presented her final show with a list of friends and celebrities after 10 years of presenting.<sup class="reference" id="cite_ref-14" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[14]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">On 4 April 2011, ITV confirmed that presenter of travel items on the show Jenni Falconer, and Friday co-host Ruth Langsford would cover Holly Willoughby, from 14 April for the first six weeks of her maternity leave.<sup class="reference" id="cite_ref-15" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[15]  Langsford presented the first three weeks with Falconer the final three. Jenni Falconer filled in for Holly, on 12 April 2011, as it was announced by Phillip Schofield that Holly may or may not be in labour and was having the day off.<sup class="reference" id="cite_ref-16" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[16]  Schofield confirmed via Twitter that Willoughby was in labour. Falconer covered the remainder of Willoughby's leave until 14 July 2011.

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">On 14 March 2014, Willoughby announced her third pregnancy. It was later confirmed on 11 July 2014, that Amanda Holden will co-host This Morning with Schofield for the first part of her leave (from September 2014), while Christine Bleakley co-hosts the second part.<sup class="reference" id="cite_ref-17" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[17]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">The show has been presented by only one presenter seven times in its history. The first by Madeley while Finnigan was ill with a cold. Three times by Britton; in 2002 following the allegations against Leslie, in 2008, when Schofield was absent due to his sick father, on 2 February 2009, when Schofield became snowed in at home and was unable to make it into the studios, once by Schofield on 23 March 2009 when Britton fell ill just before the opening of the show, once by Holmes on 27 January 2012, when Langsford, at short notice, had to leave to present Loose Women because regular Loose Women anchor Andrea McLean had fallen ill and once in October 2012, when Schofield had to pre-record an interview Judi Dench for a future episode, leaving Willoughby to present the second half of the show alone. ===The Hub (2010-2014)<span class="mw-editsection" style="-webkit-user-select:none;font-size:small;margin-left:1em;line-height:1em;display:inline-block;white-space:nowrap;unicode-bidi:-webkit-isolate;"><span class="mw-editsection-bracket" style="color:rgb(85,85,85);">[ edit<span class="mw-editsection-bracket" style="color:rgb(85,85,85);">] === <p style="margin-top:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">The Hub was the interactive part of the show which heavily featured in This Morning from 2010 until 2014.

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">The most recent "Hub" presenters before the feature was dropped were Jeff Brazier, Jenni Falconer and Rylan Clark, with Emma Willis, Stephen Mulhern, Laura Whitmore and Mark Wright occasionally presenting.<sup class="reference" id="cite_ref-18" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[18]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">The original "Hub" presenters were Coleen Nolan, who later departed in 2012; Samanthi Jayawardena, who later departed in 2012 and Matt Johnson, who stepped down from the role in 2013 (although he has continued to host other items for the show since).<sup class="reference" id="cite_ref-19" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[19]

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">"The Hub" has been guest presented by a number of hosts during its time on air. These include Helen Fospero, Jenni Falconer, Andrew Hayden Smith, Andi Peters, Lauren Souness and Nigel Mitchell.

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">In 2013, This Morning held a competition for one viewer to present "The Hub" for one day in the Summer. The winner of the competition was Maddy Moss, who hosted "The Hub" features on two occasions.

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">Following a revamp to the show in September 2014, "The Hub" was dropped from the programme. ==Awards<span class="mw-editsection" style="-webkit-user-select:none;font-size:small;margin-left:1em;line-height:1em;display:inline-block;white-space:nowrap;unicode-bidi:-webkit-isolate;font-family:sans-serif;"><span class="mw-editsection-bracket" style="color:rgb(85,85,85);">[ edit<span class="mw-editsection-bracket" style="color:rgb(85,85,85);">] == ==Studio<span class="mw-editsection" style="-webkit-user-select:none;font-size:small;margin-left:1em;line-height:1em;display:inline-block;white-space:nowrap;unicode-bidi:-webkit-isolate;font-family:sans-serif;"><span class="mw-editsection-bracket" style="color:rgb(85,85,85);">[ edit<span class="mw-editsection-bracket" style="color:rgb(85,85,85);">] == Outside Studio 8 at The London Studios<p style="margin-top:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">Since 1996, This Morning broadcasts live from Studio 8 at The London Studios on the South Bank which features large picture windows looking out over the River Thames.<sup class="reference" id="cite_ref-20" style="line-height:1;unicode-bidi:-webkit-isolate;font-size:11.1999998092651px;">[20]  The windows that are seen on screen are real but have a silver coating on the outside to prevent people seeing in and also to prevent glare from the sun. ==This Morning Summer<span class="mw-editsection" style="-webkit-user-select:none;font-size:small;margin-left:1em;line-height:1em;display:inline-block;white-space:nowrap;unicode-bidi:-webkit-isolate;font-family:sans-serif;"><span class="mw-editsection-bracket" style="color:rgb(85,85,85);">[ edit<span class="mw-editsection-bracket" style="color:rgb(85,85,85);">] == Main article: This Morning Summer<p style="margin-top:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">This Morning Summer is a spin-off from the main show, aired on ITV each summer. Since 2010, Eamonn Holmesand Ruth Langsford have hosted the seven-week series, alongside guest presenters on Fridays.

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">It is generally a continuation of the same format, effectively making This Morning a year-round broadcast. The summer programme was commissioned for a fourth series, following the successful third in 2012.

<p style="margin-top:0.5em;margin-bottom:0.5em;line-height:17.9200000762939px;color:rgb(37,37,37);font-family:sans-serif;font-size:14.3999996185303px;">The regular This Morning Summer presenters are: Ruth Langsford and Eamonn Holmes on Monday to Thursday and guest presenters on a Friday have included: Paddy McGuinness, Kate Thornton, Ben Shephard, Stephen Mulhern and more recently, husband and wife duo Marvinand Rochelle Humes.